Our Story, Our Mission, Your Trust
We are driven by purpose, guided by values, and committed to making a real difference — for our clients and our community.
Who We Are: More Than Just a Technology Company
We are a passionate team dedicated to delivering meaningful solutions that create lasting impact. Our work goes beyond transactions — we build relationships.
Our journey began with a simple idea: that small businesses and organizations deserve a better way to do their accounting and bookkeeping. We are technology partner who truly listens, understands, and delivers. That belief still drives everything we do today.
What We Believe
  • People before process
  • Transparency builds trust
  • Great work speaks for itself
  • Every client deserves our best
Our Values: The Foundation of Our Work
These aren't just words on a wall — they are the principles that guide every decision we make.
Integrity
We operate with honesty and transparency in all our dealings, without exception.
Innovation
We constantly seek new and better ways to serve our customers and solve their challenges.
Customer Focus
Your success is our ultimate goal. We measure our performance by your outcomes.
Collaboration
We believe in the power of working together — with our team, and with you.
The Journey So Far: Milestones & Growth
From a bold idea to a thriving organization — here's how we've grown together.
1
2020
AccountBridge™ was founded a vision to make quality accounting integration solutions accessible to all. MCABC is our first customer that integrates WildApricot with QuickBooks Desktop.
2
Early Growth (2021-2025)
Improved QuickBooks for WildApricot integration based on 50+ customer installations.
3
Innovation (2025)
Started to build the AccountBridge™ configuration and deployment front-end.
4
Growth Stage (2026+)
Telling the world about how AccountBridge™ can streamline and optimize your accounting practices,
Meet the Team: The People Behind AccountBridge
Our team is made up of experienced professionals who are committed to client success and to each other.
Alex Sirota
Founder
Product manager and technologist from Odessa, Ukraine. A University of Michigan grad, Alex has worked at Apple, navigated the .com era, and spent years modernizing nonprofits and building tech platforms. Based in Toronto, Ontario Canada.
Carol Binder
Director of Product
Joined the team after first working with NewPath Consulting as a client. Her background spans pension analysis, nonprofit founding, and community advisory work. She has an eye for detail, and works tirelessly to help customers migrate their legacy data. Based in Denver, Colorado, USA.
Olga Van Overschelde
Director of Sales and Marketing
Passionate about digital transformation — from web design and SEO to automation and online strategy. Originally from Russia, she has lived across Europe and the US, and holds a degree from La Sorbonne. Based in Dublin, she works with clients across EMEA in English, French, and Russian. Based in London, UK.
Bill Wei
Lead Developer
An experienced software developer with full stack experience in Node, React, TypeScript, GitHub Automation and DevOps expertise. Has full responsibility for the AccountBridge™ user experience. Currently working on a degree at Queen's University in Kingston, Ontario, Canada.
Ready to Connect?
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